For sponsors

Reach students in the moments that matter.

A brand-safe presence inside story-driven content students choose to watch, alongside the voices they already trust. Built for impact, not interruption.

Sponsorship
The reality you're facing

Reaching students authentically is harder than ever.

They tune ads out.

Students skip, scroll, and block. A message that feels like an ad rarely earns their attention.

Brand safety is real.

Reaching young audiences means living with whatever content sits next to your name. That's a risk most teams can't take.

Impact is hard to show.

A campaign reaches people. Proving it actually mattered to them, and meant something, is another thing entirely.

What changes with Blueprint

Be part of the story, not the interruption.

Content students choose

Your presence sits inside story-driven content students actually want to watch, not an ad they wait to skip.

Alongside trusted voices

Associated with athletes, educators, and creators students already look up to, and the values they stand for.

Brand-safe by design

Every piece is reviewed for age-appropriateness and governance alignment before it ships. No surprises next to your name.

Mission students feel

Backing content that helps students grow is a story worth telling, to them, to their families, and to your stakeholders.

How sponsorship works

It happens through Studio.

The product

Studio

Explore Studio

Studio is Blueprint's content and creative layer. Sponsorship is how brands take part in it:

  • Presence in existing content, reaching students across North America where it already plays.
  • Co-created content built around a cause or message your brand wants to stand behind.
  • Alignment with the roster, the athletes and creators whose stories carry your presence.
The reach

Already in front of students, every day.

2M+

students reached across 2,107 campuses

8,000+

content plays every day

17K+

students reached every week

Featuring Karl-Anthony Towns, Laurie Hernandez, Aurora Straus, and more.

Stand for something students remember.

Tell us what your brand cares about. We'll find the story that carries it.

Inquire about sponsorship